According to Cricut (the crafting machine company in Salt Lake City, UT), close to 75 percent of households in the U.S. have someone who does crafting. This is why they make a variety of machines dedicated to helping crafters.

If you are looking for an area to expand your business (and bring in another revenue stream), you might want to look at ways that you can tap that market. I guarantee that they are still purchasing. (In fact, I expect that we will see an even greater resurgence of crafting due to the recession.)

What do I mean? Well, if you are a creative whose business is decorating cakes, can you expand your business to either teach or supply people who want to do their own decorating (and aren’t yet in the market for your high-end cakes)?

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Tags: addtional revenue stream, business ideas, crafters, creative business, expand your business