Archive for the ‘Growing the Business’ Category

According to Cricut (the crafting machine company in Salt Lake City, UT), close to 75 percent of households in the U.S. have someone who does crafting. This is why they make a variety of machines dedicated to helping crafters.

If you are looking for an area to expand your business (and bring in another revenue stream), you might want to look at ways that you can tap that market. I guarantee that they are still purchasing. (In fact, I expect that we will see an even greater resurgence of crafting due to the recession.)

What do I mean? Well, if you are a creative whose business is decorating cakes, can you expand your business to either teach or supply people who want to do their own decorating (and aren’t yet in the market for your high-end cakes)?

Read the rest of this entry »

Share and Enjoy:
  • Print
  • Facebook
  • Twitter
  • LinkedIn
  • MySpace
  • email
  • Ping.fm
  • FriendFeed
  • Reddit
  • del.icio.us
  • Google Bookmarks
  • Blogplay
  • Add to favorites
  • Yahoo! Bookmarks
18
Feb

Keep Plugging Away

   Posted by: JohntheMentor

“80 percent of success is just showing up.” –Woody Allen

It is amazing how true the above quote is… and how often ignored… especially by Creatives.  (I’m not talking out of turn here, because I am both a Creative AND an offender.)

To me, this ties in with Seth Godin’s 10,000 hours to mastery, Isaac Asimov’s “the first million words are for practice”, and Earl Nightengale’s (I think) “study a subject for an hour a day for 3 years and become an authority, for 5 years and become the world’s top expert”.

I think it also ties in with Edison’s “Genius is 10% inspiration and 90% perspiration.”

Here’s why I think all those things are basically talking about the same thing.  They are all about persisting when the going gets difficult… or boring… or time crunches come… or our attention wanders… or we would rather go play.

Read the rest of this entry »

Share and Enjoy:
  • Print
  • Facebook
  • Twitter
  • LinkedIn
  • MySpace
  • email
  • Ping.fm
  • FriendFeed
  • Reddit
  • del.icio.us
  • Google Bookmarks
  • Blogplay
  • Add to favorites
  • Yahoo! Bookmarks
Page 3 of 3123